Marketing Director - Shopee (Bangka Belitung)

Join Shopee Indonesia as a Marketing Director in Bangka Belitung and lead our mission to revolutionize e-commerce in the region. You will spearhead high-impact marketing strategies, drive brand growth, and optimize customer acquisition in a dynamic and fast-paced environment. Located in the heart of Bangka Belitung, this role offers a unique opportunity to make a significant impact on the local market while contributing to Shopee's national growth.

As a Marketing Director, you will be responsible for developing and executing marketing campaigns that align with Shopee's vision. You will work closely with cross-functional teams to ensure seamless integration of marketing efforts with product development, sales, and customer service. This role requires a strategic thinker with a proven track record in marketing leadership, particularly in the e-commerce sector.

Shopee Indonesia is a leading e-commerce platform in Southeast Asia, known for its innovative approach and commitment to customer satisfaction. With a strong presence in Indonesia, Shopee continues to expand its reach, and this role in Bangka Belitung is a crucial step in that expansion. If you are passionate about marketing, strategic leadership, and driving growth, this is the perfect opportunity to join Shopee and shape the future of e-commerce in Indonesia.

📋 Tanggung Jawab Pekerjaan

• Develop and implement high-impact marketing strategies to drive brand growth and customer acquisition.
• Lead and manage a team of marketing professionals, providing guidance and support to achieve departmental goals.
• Collaborate with cross-functional teams to ensure seamless integration of marketing efforts with product development, sales, and customer service.
• Monitor and analyze marketing performance using tools like Google Analytics, SEMrush, and Shopee's internal analytics platform.
• Stay updated with industry trends and best practices in digital marketing to continuously improve campaign effectiveness.
• Manage the marketing budget and ensure optimal allocation of resources to achieve maximum ROI.
• Represent Shopee at industry events and conferences to build brand awareness and network with key stakeholders.
• Drive innovation in marketing by exploring new channels and technologies to enhance customer engagement and retention.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 8 years of experience in marketing leadership, with a proven track record in e-commerce or digital marketing.
• Strong understanding of digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, and Shopee Ads.
• Proven ability to develop and execute comprehensive marketing strategies that drive customer acquisition and retention.
• Excellent leadership and management skills with the ability to inspire and motivate a team.
• Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions.
• Certification in Google Analytics or other relevant marketing certifications is a plus.
• Fluency in English and Bahasa Indonesia.

🛠️ Keahlian

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